Multiple award-winning Ghanaian Blogger, Joseph Atule Atanga, popularly known as Gh Blinks, has delivered a resounding message to artists, urging them to foster strong ties with media outlets and bloggers.
Gh Blinks asserts that such alliances are pivotal in elevating northern Ghana’s talents onto national and global platforms.
During an enlightening discussion on A1 Radio’s Day Break Upper East Show with Mark Smith, Gh Blinks emphasized the transformative impact of strategic media partnerships.
He underscored that while financial constraints may hamper traditional promotional efforts, building genuine relationships with media figures can serve as a powerful alternative route to recognition and success.
“By investing in these relationships, artists can unlock opportunities for exposure and collaboration that transcend monetary barriers,” Gh Blinks remarked, emphasizing the long-term benefits of such engagements.
Gh Blinks’ call to action echoes sentiments expressed by Ibrahim Aziz, widely known as Lexis, a respected broadcaster in the Upper East Region. Lexis highlighted the challenges faced by northern Ghana’s creatives in gaining visibility beyond their local sphere due to a lack of online presence and inadequate documentation of their work.
“Our artists possess immense talent, yet their voices often go unheard beyond our borders,” lamented Lexis, attributing this to a combination of factors including a lack of awareness and a sense of entitlement among some artists.
Gh Blinks’ impact extends beyond just the artists he advises; his influence has also ignited a spark among young bloggers in the entertainment industry, setting him apart from the crowd.
By advocating for meaningful relationships over mere transactions, Gh Blinks has inspired these aspiring bloggers to prioritize authenticity and connection in their work.
